8 Year Old Making $26 Million A Year Reviewing Toys

https://apple.news/A0sz9lZYcQtW6U8Iqsii6hw

8 year old Ryan Kaji was the highest paid Youtube star of the year according to Forbes. His Youtube channel, Ryan ToysReview has 23 million subscribers. He has built his business empire from simply reviewing toys with the help from his parents. He has been hosting unboxing videos on Youtube since 2015, and slowly it has grown to be a popular brand called Ryans World. The channel was slow growing until a video he released in 2015 went viral. It was a video of him reviewing a box containing more than 100 toys from Pixar Cars series. That video now has over 1 billion views. Ryans business was able to grow with the help of kids entertainment company Pocket Watch . The company was about to bring Ryans World to Colgate, Nickelodeon, Roku, and Walmart. He now has merchandise that can be purchased at Target, and Amazon.

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Over 100 Million People Watched League Of Legends Championship, Making It Top Dog In E-Sport

https://apple.news/AB_Obdp8QQPaNSYM_Q_7lqw

There were over 100 million people watching the championship with a peak of 44 million concurrent viewers during the final round of the tournament. There were teams from 13 different regions around the world, and the matches were broadcasted in 16 different languages. That just shows the global impact that the game has as well as the developers catering to those different markets. They could of easily just appealed to their biggest markets, but from a revenue stand point as well as just brand inclusion they wanted everyone to be belt o experience the championship. The game is 10 years old, but it is still one of the most played video game titles in the world. At peak hours, more than 8 million people are logged on, and playing the game on a daily basis.

The game is at the top of its class and the next closet title would be Fortnite. League of Legends has been able to grow due to the constant community engagement and partnerships that expand the franchises recognizable characters beyond the gaming industry. The tournaments do not offer as much prize money as other games like Fortnite, but it provides stability for professional players. Players in the most successful regional leagues earn annual salaries as well as other benefits from their teams.

Facebook Says They Are Able To Locate Users Who Decline Tracking

It seems like every week there is something new involving facebook and privacy. The company had admitted in a letter to two US senators that they able to locate someone even after they opt out of precise location tracking. Facebook had stopped tracking location data when users specifically opt out of the service, but there are other forms of information and data that they are able to use to piece together where someone is. The company says that there are several benefits as to why they need your location for advertisements and to fight hackers and battle misinformation but that is still crazy. There really is no privacy any more it seems like and all these big companies are simply sharing our data for money. That is pretty concerning to me and im sure a lot of other Americans that we can check the option to not have our location tracked but it still is. I wonder how many other options and services that I decline from, but are still being done without my knowledge…

Netflix Will Potentially “Super Bundle” To Survive

There is a new report on streaming from Interpublic Groups Magna that assess Netflix and Quibi as being vulnerable in this accelerating streaming wars. With many big players going the industry, the report forecasts that media companies will create content super bundles to keep viewers. Streaming isn’t going anywhere, and all businesses small and large are going to continue to have to find innovative ways to stay afloat. In 2020, report estimates that streaming will make up 60% of all video viewing next year, and 70% by 2024. It is going to become the most dominate mode of video consumption for some audiences in 2020, eclipsing linear TV. Even powerhouses like Netflix will need to reevaluate because according to Nielsen data, Netflix’s most viewed offerings during the 2018-2019 season were Disney titles. Now that Disney has since taken back those tittles and added more of their own into their own streaming service that will really shake up the tables. Netflix will need to do more if they want to continue to be the top dog in streaming.

Netflix’s Final Calm Before The Storm

http://Netflix won’t ‘shy away from taking bold swings’ as streaming competition heats up – The Verge https://apple.news/A8w2FJP6DQG-d4Z5LedK5ZA

Netflix has been the top dog in the streaming industry for the past couple of years, and there was no sign of slowing down. The company now has over 158 million subscribers worldwide. During the second quarter Netflix’s revenue and subscriber count was increasing slower than usual. The company then turns around and brings in 6.8 million subscribers and $5.2 billion in revenue over the past 3 months alone. Both of those numbers are higher than they were at this time last year. The increase in subscribers has a lot to do with the recent release of Stranger Things. Stranger Things is an Netflix original, that is now on its 3rd season. The show has had great success since its initial season, and the 3rd season was watched by 64 million accounts in the first 4 weeks.

The next time Netflix receives its report earnings there will be 2 more media powerhouses now in the market. Disney, and Apple are releasing their own streaming services. Personally I would be more concerned with Disney rather than Apple. Based on the movies, and TV shows that is in Disney’s arsenal it could shake up the game. I would imagine that Apple will have a good amount of syndicated media, and test out some original content. HBO Max, and NBCUniversal are 2 other streaming services that are entering the market in 2020. The CEO of Netflix Reed Hastings isn’t really concerned about the new entrants in the market. He stated, ” While the new competitors have some great titles (especially catalog titles) none have the variety, diversity, and quality of new original programming that we are producing around the world”. Netflix isn’t slowing down, and they are still taking bold swings to increase business.

45% Might Cancel Netflix If Favorite TV Network Shows Depart

A recent study based on Netflix subscribers found that almost half of Netflix’s subscribers would consider canceling their subscription if networks pulled their content. Networks like NBC, Fox and AMC have content on Netflix that draws a pretty big audience, and some people may even use Netflix strictly for those programs.  Programs like “Friends”, and “The Office” are fan favorites on the app, and NBC could make a lot more money if they streamed “The Office” strictly  on their own services. Other media companies like Marvel have started to take down their content from Netflix for when they release their own streaming service.  We are in a time where every big media company and TV network is starting to come out with their own streaming service to house their content.  There is a big shift from cable to streaming, and the networks are trying to make the most out the opportunity with their top watched content right now on services like Netflix, Hulu, Amazon Prime. 

            Netflix started to make some noise in the industry with their original content like Bird Box and Black Mirror.  Netflix has a lot of great in depth  documentaries on a lot of different topics. That is not the majority of their income, so it is going to be interesting to see how they will adapt if the networks follow through with pulling their content. Will they shift their focus, or will they just put more money and time into their original content. 45% is a very high number of subscribers and if those talks are semi serious I would be concerned if I was Netflix. I would be putting a lot of time into think about how we will adapt if those reports become reality.

Meet SoundCloud’s Rival Audius

SoundCloud has been one of the last free streaming services for music and a home for new and upcoming artists. Many artists have made their names public due to the exposure that they received on SoundCloud but that could change. Fan and musicians are sick of SoundClouds expensive hosting costs and their take downs. On the technical and interface side of things, the app and website are slow and lagging to many consumers so that is a concern as well. Audius is supposed to be the exact opposite of SoundCloud and it’s supposed to be a new home for artists and music lovers. It is said that the artists who put their content on Audius will be available to earn 90% of revenue earned. That alone will be a good incentive for some artist to consider putting some of their music on the platform. Another incentive will be that the platform can not take down music themselves.
I found the article interesting because I like competition. I like to hear about a company coming into the market that tries to knock out the top dog. I use SoundCloud occasionally, but because that it doesn’t have a lot of music that I want, in the right versions I tend not to use it as much. It will be interesting to see how many artists begin to make a switch from SoundCloud to Audius and also how many new artists will blow up from the new platform. Audius is incorporating cryptocurrency into the app as well which is new to me, but could be something that can be picked up in the near future if proven successful. https://apple.news/AEbZw042JRKWJjHHok3ut4w

Time Spent Watching Online Video Expanding To 100 Minutes Daily

https://www.mediapost.com/publications/article/340714/time-spent-watching-online-video-expanding-to-100.html

Time spent watching online video is predicted to expand more than 20% over the next 2 years. The time spent watching online video has been growing at an average rate of 32% a year between 2013 and 2018. The amount of time watching these videos online has continiously increased due to the improvements in the media devices that displays them. Marshall McLuhan coined the phrase, “The medium is the massage ” meaning that the channel that the message is transmitted is more important than the content/message. The power of computers increase every 2 years according to Moore’s Law, so the devices to indulge in media will continue to get better.

The content creators like Netflix, Hulu, Premium cable channel’s, put a lot of money and time into original content designed to keep you hooked. In the ending season of Game of Thrones, HBO spent upwards to $15 million in each episode. I’d assume that if a company is willing to put that much money into one episode they are pretty confident that they will make that money back and then some. It is going to be interesting to see who is at the top of the streaming charts in about 5-10 years. Netflix has been the king for the past couple of years, and has created serious buzz with their original content. However, a lot of their subscribers use the service for network TV shows like The Office, Friends, Breaking Bad, Marvel shows and movies. If those networks, and companies were to take their content back like Marvel started to, will Netflix still be at the top of the list. Media giants like Apple, and Disney are coming out with their own streaming service in the near future so it will be interesting to see how things shake up.

Iphone 11, Cop or Drop?

https://www.nytimes.com/2019/09/10/technology/iphone-11.html

It’s about that time that the new models of the iPhone are being released and for many, the question remains whether people should keep the phones they have now or upgrade. There are some people in the world, who feel the need to have everything new and up to date, no matter what model they currently have. I have an iPhone 7, and it has been a pretty reliable phone for the past 4 years, and I don’t have many complaints. I will be jumping from a 7 to an 11, but for people with iPhone X’s and XR’s will it be worth it to make the switch? There has been some talk online about pricing since the Keynote took place on Tuesday. The base model iPhone 11 is being released for $700 compared to the last years model retailing for $750. It took some consumers by surprise seeing the price drop in the pro models compared to the models last year. Apple has been increasing prices in iPhones over the past couple of years in order to counteract the shortage of iPhone sales. As I was watching the Keynote, I was struggling to try and find the dramatic difference in the models from this year and last year and there wasn’t much to offer. At least the price of the phone doesn’t jump with there being a solid technical reason to. Last year, when Apple released their top models at over $1000 it seemed as though they reached a ceiling, and the XR model that sold at $750 wound up being the top seller. As usual when the new models start to be released the iPhone 8, and the XR price will get discounted. I am curious to see how the new phones are going to sell, compared to last year. I am also curious to see that if these models dont sell as planned, what will Apple do next?

What’s Next For SpiderMan?

https://www.cnn.com/2019/08/21/media/spiderman-sony-marvel-split-scli-intl/index.html

#SAVESPIDERMAN

Over the past couple of weeks there has been a lot of discussion about Sony and Disney not being able to come to terms over the SpiderMan character. Speaking for myself and I’m sure plenty of others have really enjoyed Spiderman being a part of the MCU and seeing him be a part of the story. Tom Holland has also done an awesome job playing the role, and the financial gains surely exemplify that. Personally I believe that in the near future that terms will be met due to the prominence of the character, along with the momentum rolling with End Game and Spiderman into the SpiderVerse. I don’t believe that the talk about these ongoing negotiations will slow down any time soon, especially with the growing power of social media. When the news broke there was a hashtag trending “SaveSpiderMan” that showed the support of the fans who were disappointed in the news.

The character SpiderMan was created by Stan Smith back in the 1960’s and Marvel owned the rights to the character until the 80’s and it bounced around until it made it’s home at Sony. Sony owned the rights to the show since 1999 and when the first Spiderman released in 2002 with Tobey Maguire it shook the entertainment industry. When Marvel had the original rights in the 60’s super hero movies weren’t as popular as they are today. Im sure they regret making that decision now that they see how big the character grew and what it is today. When Sony and Marvel shared the rights starting in 2015 the character had a big role in 4 movies up onto today. I am curious to know if there is more behind this fall out, and curious to see how it will turn out.