Netflix’s Final Calm Before The Storm

http://Netflix won’t ‘shy away from taking bold swings’ as streaming competition heats up – The Verge

Netflix has been the top dog in the streaming industry for the past couple of years, and there was no sign of slowing down. The company now has over 158 million subscribers worldwide. During the second quarter Netflix’s revenue and subscriber count was increasing slower than usual. The company then turns around and brings in 6.8 million subscribers and $5.2 billion in revenue over the past 3 months alone. Both of those numbers are higher than they were at this time last year. The increase in subscribers has a lot to do with the recent release of Stranger Things. Stranger Things is an Netflix original, that is now on its 3rd season. The show has had great success since its initial season, and the 3rd season was watched by 64 million accounts in the first 4 weeks.

The next time Netflix receives its report earnings there will be 2 more media powerhouses now in the market. Disney, and Apple are releasing their own streaming services. Personally I would be more concerned with Disney rather than Apple. Based on the movies, and TV shows that is in Disney’s arsenal it could shake up the game. I would imagine that Apple will have a good amount of syndicated media, and test out some original content. HBO Max, and NBCUniversal are 2 other streaming services that are entering the market in 2020. The CEO of Netflix Reed Hastings isn’t really concerned about the new entrants in the market. He stated, ” While the new competitors have some great titles (especially catalog titles) none have the variety, diversity, and quality of new original programming that we are producing around the world”. Netflix isn’t slowing down, and they are still taking bold swings to increase business.


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