Companies That Turned 10 Years Old

Sometimes I think we forget how much has changed in past 10 years and we take the certain things for granted so when I came across an article called 30 Companies Worth At Least $1 Billion That Didn’t Exist 10 Years Ago, I knew it was the perfect article to dive into for more information. The four companies that we are constantly using that didn’t exist 10 years ago that stuck out to me are: DoorDash, WeWork, Instacart, and Lyft.

DoorDash is a food delivery service that is valued $13 billion and as the company is continuing to grow, they plan to launch new products and expand the service of the app. WeWork is the workspace that employers never thought they needed until a few years ago and it was called revolutionary because it was a business model that we had never been introduced to in the past. Instacart is your own personal grocery shopper that deliveries the food directly to your door through using an app. Lastly, Lyft which is one of the new forms of taxis has been valued at $29 billion and its one of the things in our lives that we never knew we needed until we got it.

“The tech landscape looks completely different today than it did at the beginning of the decade.” – Meira Gebel, Business Insider

For me to even think that some individuals that are in lives, have never seen life without these perks is crazy. These companies in particular have become a part of our everyday life and a lot of us couldn’t imagine life without them anymore.

Star Wars TV Series ‘The Mandalorian’ Drives Higher Demand For Disney+

https://www.mediapost.com/publications/article/344073/star-wars-tv-series-the-mandalorian-drives-highe.html

With the release of Disney+, fans are taking to review the streaming services’ creative content. Of these options, the Star Wars series called “The Mandalorian” has distinguished itself, and has driven consumer demand higher for the streaming service.

Metrics and analytics point to the demand being at least over three times its initial release, and this data regards “The Mandalorian” as the driving force behind this demand. The television show ranks itself with 39.9 million demand expressions, which is placed 3rd among all digital television series.

The metric, however, should not be confused with subscriber numbers however. Another factor is that Verizon is promoting a deal that allows its users to have a free year of Disney+, making it hard for derived data of tell much about the streaming service’s subscribers. The release and success of the series further proves the point of the demand for creative self content by services, and the demand for it among users of other services.

Top Ten November TV Advertisers Spend 10% More In 2019

https://www.mediapost.com/publications/article/344095/top-ten-november-tv-advertisers-spend-10-more-in.html

With the holiday retail season quickly approaching and now among us, television marketers are spending peak bucks to adversities. The biggest names are among the same every year, however this year, spending is up 10%. This increase in expense can be accredited to a broader audience, the amount of airings and creatives, or unrelated reasons.

The biggest national spenders include Geico, followed by Verizon, then Walmart, Progressive, and T-Mobile. State Farm, Target, Amazon, AT&T, and finally Allstate pulling in at number ten. These are the main contenders of top TV marketers every year, however the spending is up 10% from previous years.

Another “win” for Starbucks?

 

Image result for starbucks black friday tumbler

 

Starbucks recently announced it’s Black Friday deal; a refill tumbler with free refills for one month. Of course, this product is not coming with the cheapest price tag but it does come with free coffee or tea in a more unique gifting method other than gift cards. These supplies are limited so if you are a Starbucks Phanatic you should probably consider this holiday deal, and fast. The $40.00 tumbler is equivalent to a grande drink and not surprisingly excludes Starbucks “Reserve” coffees. The only unfortunate part of this tumbler deal is that you must first buy a drink to get your free refill of coffee or tea. However, for any customers who may cherish Starbucks’s holiday flavors, this gift could be the ultimate stocking stuffer or gift exchange!

In my opinion, I think this is a great gift for a friend, parent, and definitely a girlfriend. The price is about the equivalent as purchasing a gift card only now you get the tumbler! When comparing this concept to Dunkin’ I think Starbucks has taken a leading role in the coffee industry and other companies should look into what other options there are to make them stand out next to Starbucks. I’m not positive if this gift has been introduced during previous Starbuck’s holidays but it is surely one concept to continue in the future.

Source: https://6abc.com/5711184/?fbclid=IwAR2ne8n03VcayIB1Xq3UWO3WAXJql68fToVfARe404t0Mlgph5peroFW_wE

Genius Media vs. Google

It was recently exposed that Google may be copying lyrics from the Genius website for its own benefit after their watermark was found in Google’s lyric boxes. Genius has filed a lawsuit against Google and LyricFind, who provided Google with the lyrics, and is seeking at least $50 million. Reps from Genius notified Google of the watermark issue, but the execs only said they would look into and didn’t comment on why it was there. Genius says the only way the watermark would appear was if the lyrics were directly copied and pasted from the website. I feel Google should be embarrassed at how blatantly they were caught copying from other creators in their attempts to keep users on their site.

This is important to pay attention to, because while it seems like a minor dispute that seems to have done little harm, it continues to add to competitors cases that Google is partaking in anti-competitive practices. They will do anything to keep users on their own sites instead of providing them with the selection of others providing content. It is believed that Google will become a focus for federal and state investigators probing for potential antitrust violations.

When reading the article I was quickly reminded of an interview I watched with the CEO of Yelp, who has been battling Google’s anti-competition practices for years. His company suffered greatly when Google changed their format to show reviews of restaurants directly on the search page without having to click any links or scroll. It seems Google will go to any lengths, even directly ripping off a competitor, to keep website traffic on their content.

Article

What’s Coming to Netflix in December?

Every month, Netflix adds new content to their media streaming platform. Netflix has had a great year and is still considered to be the number one video streaming app; which may not last for long given that AppleTV and Disney+ released this year. The company recently released the list of tv shows and movies releasing on the platform for December.

One of the highlights that Netflix is releasing is The Witcher series. This show is based on a video game series named The Witcher as well. The show stars Henry Cavill and is set in a magical world with a variety of creatures. In the show, he’ll team up with a powerful sorceress and young princess to battle inter-dimensional monsters. Netflix will release all eight episodes on December 20th. Based on the first impressions of critics, it sounds very action-packed and entertaining!

Also coming to Netflix is Two Popes starring Anthony Hopkins and Jonathan Pryce. Lost in Space and You will return over Christmas break as well. If you are interested in viewing the full list that details the shows and movies coming to the platform you can look at the list here.

Cable News Networks’ Impeachment Hearings causing Less Ads and Higher Ratings

Image result for impeachment hearings

Source: https://www.mediapost.com/publications/article/343732/cable-news-networks-impeachment-hearings-fewer-t.html

Over the past week President Trump’s impeachment hearings have been the center conversation for all news outlets and late-night talk shows. Though many have deemed the hearings boring and not worth watching. Many people have been tuning into them. The hearings began last Tuesday,  and since then all of the stations airing the hearings have seen a spike in ratings.

The impeachment hearings are continuous, so all cable news networks have cut their advertising and commercials down almost 60%. The hearings air on Tuesday, Wednesday and Thursday . For all cable networks the weekday is the most important time for commercials and advertising. However, the increase in viewership has been able to make up for the drop in advertising.

Unlike regularly scheduled programming the hearings do not have a set run time. This means that networks aren’t certain about the amount of time they have to cut out in order to air the full hearing, nor are they aware of the time in which they can begin airing advertisements again. Viewership within news networks that have aired the impeachments hearings have risen from 40% to 45% versus daytime periods in the past few months.

“OK Fox TV!”

‘How you doing fellow kids?’ ... the OK boomer putdown is set to become a TV show.
Photo Credit: https://www.theguardian.com/tv-and-radio/2019/nov/20/ok-boomer-the-insult-of-the-year-is-about-to-become-a-tv-show

Article Credit: https://www.theguardian.com/tv-and-radio/2019/nov/20/ok-boomer-the-insult-of-the-year-is-about-to-become-a-tv-show

If you’ve used any sort of social media app in the last month or so, you’re more than likely familiar with the new, go-to insult for anyone over the age of 55; “OK Boomer!”

That’s it. Thats the whole insult. Videos have surfaced of older men and women dumbing things down to millenials, gen x-ers, and pretty much anyone younger than them. This condescending clap-back is spreading just like any hilarious meme does, and major media companies are picking up on it. The executives at FOX television are working on trademarking the phrase for entertainment purposes.

The show would supposedly feature reality competitions, comedy, and game shows. The Guardian raises a good point however, that Fox hasn’t really given a clear idea as to what this show would be about, or what kind of television show it would even be. A game show and a comedy show? Another good point raised, “TV shows based on internet fads have a habit of not really enjoying all that much longevity.” And that makes sense, because of course it is a fad. People will get tired of the joke and move on to the next meme that they scroll past on their buzzing twitter feed.

The Disintegration of Information

Image result for newspapers dying

Image source: https://www.cagle.com/news/dyingnewspapers/

According to a new report, the disintegration of local news in the United States is causing communities to fall apart and be severely uninformed.

As we all know, the digital age has forced newsrooms to cut costs, let go of staff, and adapt to the online world. If a newsroom can’t manage to keep itself afloat with these methods, then they simply go under, and we see this happening rapidly.

Though, if you’re reading this, you’re privileged enough to have access to any form information you’re looking to received. You can tailor your feed to reporting from sources you trust, set notifications on from news outlets so you’re always up to date, and overall have a unique information consumption experience of your own, on a device that fits in your pocket.

Sadly, this is not the case for every American. Underserved individuals are left in the dark. The New York Times cites a fascinating, and also unsettling statistic from a Pew survey earlier this year, which states that 71% of Americans believe that their local news outlets are doing well financially, with only 14% of Americans donating some amount of money to local newspapers.

People aren’t even aware that their source of information is suffering and is under serious threat. And this can spark a variety of problems.

One of which being the Flint, Michigan water crisis, as The New York Times also cites, where the community had voiced their concerns to their local paper long before national media reported on the issue.

I think it’s important for us to recognize how fortunate we are to have access to the world wide web without a second thought, and at the very least, use our resources wisely and support the communities who need it the most in any way we can.

Source material: https://www.nytimes.com/2019/11/20/us/local-news-disappear-pen-america.html

 

Aibo, vacuum the rug. Good boy.

Image result for aibo

Image source: https://us.aibo.com/

Sony has launched a new API (application programming interface), which is a set of functions and procedures that allows software components to interact.

They’re calling the developing program Aibo. Sony is welcoming developers and their innovation to utilize this system to create products of services.

The company has already developed an irresistibly cute mechanical dog, and it has more tricks than just sitting and fetching.


In the concept video above, you can gain a fuller understanding of what this all means and what is possible for the future. Aibo was able to assist with monitoring the microwave, turning on a robot vacuum, reminding a human that they left the fridge open, and even act as a surveillance camera for mothers.

Sony notes that this program has the ability to teach the robotic dog new tricks, but there is no way of manipulating its emotions or mannerisms. Good thing it seems happy all of the time.

As Aibo made its way from Japan to the U.S., its current price is just shy of $3,000. Very pricey, but obviously over time, the price will naturally drop once devices like this become ubiquitous in all households, similar to the television now.

I think we all saw this new wave of the future coming. One day, robots like these will be commonplace. In ways they already are. Take Roomba or Alexa for example. I view these as steppingstones to the advancement of what’s to come. But as always, there could be serious consequences to relying on technology to complete daily tasks for humans. I would hope we don’t pull a WALL-E.

Source material: https://www.theverge.com/circuitbreaker/2019/11/15/20967282/sony-aibo-smart-home-assistant-program-developer-api