As Facebook- now known as Meta- uses technology to transcend into the next level, they are setting out to build physical stores for consumers to use tools that will enhance their virtual experience. This initiative aims to amplify the meta experience and give the audience an accurate representation of the vision of the Metaverse as an immersive digital world of endless possibilities. Some of the products sold will include virtual reality headsets and augmented reality glasses which are believed to promote full human interaction by activating all human senses, except for, of course that of touch. As stated by The New York Times: “Meta has discussed opening retail stores that will eventually span the world, said people with knowledge of the project and company documents viewed by The New York Times. The stores would be used to introduce people to devices made by the company’s Reality Labs division, such as virtual reality headsets and, eventually, augmented reality glasses..” The general idea is that social media is now being presented more vividly than ever and it is imperative for Meta to utilize conventional business strategies that will increase product sales but encourage customer engagement.

Experts believe that this gigantic step toward technologic advancement is the first of its kind, as it encompasses a combination of tools and the cooperation of various fields of technology. According to SocialMediaToday, Meta is to play a key role in connectivity and functionality in this respect. These innovative strategies will eventually require the establishment of an independent consortium that may encourage other social giants to participate and elevate into the next stage as well.

I chose this article because I believe that it is very important for individuals to remain up to date on current media management strategies. We are inevitably transforming abstract concepts into something tangible this is the next big thing. in order to build the Metaverse and introduce its magnified concept in smaller parameters, first, Zuck will need to build stores to sell equipment and facilitate the execution of innovative ideas. https://www.socialmediatoday.com/news/meta-is-reportedly-planning-to-open-retail-stories-to-sell-vr-ar-and-other/609603/